Marketing Intelligence


Seems like an unlikely paradox in today’s society right? New digital Medias are meant to promote inclusion, connect people (Facebook) and promote online activity and participation, although unfortunately, this is not always the case for people with disabilities in our society today. Goggin and Newell detail how new technology actually “sees people with disabilities overlooked, omitted, neglected, or not considered” in the first place (2007, p160). Imagine that, imagine not being able to participate in the online experience , or imagine not being able to participate in everyday society because the technologies around you weren’t made with you in mind; or even as a consideration. It’s something a lot of us wouldn’t have even given a second thought.

Goggin and Newell highlighted one particular experience of theirs which occurred in the check-in section of an airport terminal. This refection struck a chord with me because I remember thinking a very…

Ver la entrada original 187 palabras más

Acerca de TechBusinessNotes - NAN

Systems Engineer, MBA in IT Operations and Marketing Intelligence. Experience and continuous interest in IT Operations, Marketing Research, Social Media, CRM, and Strategy. (My comments, shared articles and interests do not necessarily represent neither my clients' nor former or current employers')


Los comentarios están cerrados.


NAN Consulting Services - NAN Strategy has successfully offered its experience and expertise in IT and Business Strategy to professionals as well as small and medium businesses in different industries.

Follow Me on Pinterest
A %d blogueros les gusta esto: